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Our Mission

The Queen’s Marketing Association (QMA) exists to inspire and educate the next generation of marketing leaders. The QMA team is committed to providing valuable resources to marketing undergraduate students well beyond our campus.

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Our Impact

 
 

38

years serving students

Since the QMA was founded by Professor Ken Wong in 1986, we have been educating and inspiring Canada’s future marketers.

4

annual events

The QMA is dedicated to offering students high-quality workshops, networking sessions, special events, and an annual conference.

96%

satisfaction rate

96% of Queen’s Marketing Association Conference (QMAC) attendees reported that the event met or exceeded their expectations.

 

Events & Programs

The QMA aims to provide a wide variety of events and experiences to undergraduate students across Canada. Our initiatives consist of our annual conference, workshops and networking sessions, and our blog.

 

conference (QMAC)

QMAC is Canada’s most prestigious undergraduate marketing conference. It is a 3-day conference during November in Toronto. The event brings 100 university students from across Canada and connects them with some of the top industry’s corporate patterns and leaders. 

 

Marketing Career Day

Marketing Career Day is an online event that gives students intimate access to industry leaders and connects with representatives from over ten of the top Canadian marketing firms. The event takes place in January and is an amazing opportunity for students to connect and learn more about marketing companies during recruitment season. 

the nucleus

The Nucleus, our blog, will work to answer every question, offer insights about the marketing industry, and help guide students to jumpstart their careers.

 

Master Class

Master Class is an event with industry leading speakers and workshops from cutting-edge companies. 60 Canadian university students are able to enhance their marketing skills, network and prepare for recruitment. This evening event takes place in August at the Smith Toronto Location.

 
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march 2019

“QMAC has been great for gaining insights on a variety of marketing career paths and developing a meaningful business network. Boutique and large CPG firms were in attendance and looking to develop relationships and share opportunities with students. QMAC opened the door to many marketing internships for me, and allowed me to work with the top firms of my choice.”

- Youjun Li, Third Year, Queen’s University

 

 

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Our Team

Each year, 25 students work together to bring top-notch resources and experiences to Canada’s top marketing students. From finance to sponsorship, our team is fully run by students at the Smith School of Business.

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Our History

QMA was formed in 1986 by distinguished professor at the Smith School of Business Ken Wong, and a group of students dedicated to bridging the gap between the marketing industry and the classroom.