What is QMAC and 4 Reasons Why You Can't Miss It
What is QMAC?
The Queen’s Marketing Association Conference is the largest and most prestigious undergraduate marketing conference in Canada. This year, we will be hosting a two-day virtual conference that will include interactive workshops, speaker presentations from industry experts, exposure to some of Canada’s best employers, and more. The conference will bring 120 delegates together from several universities across the country and allow them to develop valuable connections with some of the industry’s top corporate partners and leaders. QMAC provides an excellent opportunity to learn more about marketing and connect with like-minded individuals!
Reason #1 - ZERO Cost for Delegates
You heard correctly - QMAC 2021 is completely free! Due to the online format of our conference, we have decided to eliminate our delegate fee. However, you will still be receiving the same value as our previous conferences through our interactive workshops, speakers, sponsors, and more. Additionally, we will be providing delegate boxes for all attendees that will include various consumer packaged goods from our sponsors and QMA merch. You will also receive an Uber Eats code that will be available for use over the two days of the conference to satisfy your hunger!
Reason #2 - Speakers
At QMAC, you will be able to listen to and learn from various industry professionals through a panel, a fireside chat, and various keynote speakers. This year we will be holding an agency panel with representatives from Milone & Co., Hashtag Communications, and Bob’s Your Uncle. This will allow you to develop more knowledge on the creative side of marketing through learning from agencies that have worked with Microsoft, Google, RBC, and more. Our fireside chat will be moderated by Kenneth Wong, a distinguished marketing professor at the Smith School of Business who originally founded the QMA in 1986. Our first keynote speaker will offer a diverse perspective through their experience at the legendary up-and-coming social media app - TikTok! After attending QMAC, you will know how to renegade AND you will have background knowledge on TikTok’s rise to fame! Stay tuned for more details through our speakers reveal on our social media pages.
Reason #3 - Sponsors
At QMAC you will be able to gain exposure to companies such as Unilever, Canadian Tire, P&G, L’Oreal, PepsiCo, Telus, TAXI, and more! Our marketing tradeshow will allow you to network and build relationships with representatives from our sponsors. Additionally, our mini-challenge will allow you to gain insight into the daily work of a marketing employee at the respective companies.
Reason #4 - Unique Virtual Platform
What better place to host a one-of-a-kind event than on a one-of-a-kind platform? QMAC 2021 will be taking place on All in the Loop, an interactive and easy to use website filled with incredible features. Our logistics team has been hard at work customizing the platform to fit the conference’s needs perfectly.
Some specialized features include:
Direct messaging between delegates and sponsors
Searching up sponsors and delegates by company and school respectively
Adding a headshot to your profile to make you more recognizable
Resource pages including valuable information and tips and tricks for the weekend
An area to view the full schedule and all meeting links in one unified location
Check out some screenshots of All in the Loop from the QMA’s Marketing Career Day in October!
Now that you know why you can’t miss QMAC 2021, apply here: theqma.ca/apply Applications are due November 30th, 11:59pm EST!