Mission
The Queen’s Marketing Association (QMA) exists to inspire and educate the next generation of marketing leaders.
The QMA team is committed to providing valuable resources to marketing undergraduate students well beyond our campus. We organize and execute the annual Queen’s Marketing Association Conference (QMAC) which is recognized as Canada’s largest undergraduate conference. This three-day conference includes a thought-provoking workshop series, engaging content platforms, industry renowned speakers and a leading case competition. Additionally, we offer year-round events and workshops which take place both in Toronto and Kingston. The QMA aspires to provide the marketing student community with invaluable resources.
“Thanks to QMAC, I was able to follow up in-person with Johnson & Johnson Brand Managers that I interviewed with over Skype. Building a strong in-person connection really made a difference. During final round interviews, members of the J&J Talent Acquisition and Brand team remembered me, which helped differentiate me from other candidates in the room. The relationships I developed at QMAC definitely set me up for success in the recruiting process. I was offered an Assistant Brand Manager Intern position for this summer at J&J! I am so grateful for all of the amazing opportunities QMAC provided – thank you again for hosting an amazing conference!”
— Alison Ramsundar, Fourth Year, University of Toronto
We believe that connecting students to relevant marketing trends and thought leaders is our way of positively influencing the marketing landscape. Since 1986, we have meaningfully impacted thousands of Canadian marketers through our portfolio of offerings. This coming year will be no exception to this precedent. Our team holds the bar high and is committed to exceeding our stakeholders’ expectations as we strive for continuous improvement and innovation.